5 Best Ideas for Trade Show Booths
When you’re planning to set up a trade booth, you need to make sure that you get to attract plenty of visitors. It’s because people will not visit a trade booth that looks boring and unattractive. So, when it comes to the best trade show booth designs, there are some great ideas that you can opt for. Opting for these ideas will not just make your trading booth stand out but also help you represent your company perfectly.
Best ideas for trade show booths to attract customers
Apart from opting for custom trade booth designs, there are several other ideas that can help you grab the attention of all the customers to your trade booth. These are:
1. Add a 3D projection mapping
The 3D mapping brings augmented reality right within the trading booth. It will help add an innovative and cool touch to all current designs. It’s also an excellent way to fix all those trading booths that has mood and dim lighting or spaces that are unique structures.
It will be better to try some things, which is pretty interesting, such as dancing gears or folding abstract shapes. Otherwise, you can opt for something that connects directly with your business.
2. Plan booth activities on the actual event agenda
For instance, you don’t want to conduct a giveaway during the speaker event. Rather than that, you should utilize all those seminars to clean up the trading booth and make sure that all the captured prospect data is backed up properly.
Besides that, you should also wipe out all the electronics with good quality anti-bacterial cleaners. After that, you can save the special guest signings and the demonstrations for all the high programming/traffic lull periods.
3. Launch all the new products during the event
Experts say that around 92% of attendees at trade shows have said that their primary reason for attending all these trade shows is to check out what products have been featured. That’s why you should launch a new product for all the guests for the trading booth.
You can incorporate several guerilla marketing tactics, such as customed floor reps, geo-filters, or a flash mob. This will certainly make the entire event will become extra special.
4. Add aromatherapy
This type of trend will certainly help all marketers to capitalize on the human senses, which are beyond just hearing and seeing. You should pick all those scents that will align perfectly with your objectives.
For instance, when you want all the visitors to see your products or business that can make their lives a lot easier, you should opt for the “lavender fragrance” or “calming vanilla.” But when you are planning to add something that is action-oriented, go for energizing mind or citrus.
5. Include a branded method and then repeat
You can also include an experienced photographer if you want your trading booth to get noticed on the expo floor. You can speak with the actual event organizer to emphasize the event hashtags or take their help to set up the trading booth and run it.
Last Note
Creating an attractive and unique trading booth for your brand will pull in all the visitors to your booth. Make sure to add some 3D mapping, including aromatherapy, and also launch new products and various other things.
